All Good Music Festival (Doing it Right!)

written by

Alan VanToai

posted on

May 24, 2013
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written by

Alan VanToai

posted on

May 24, 2013
Share on linkedin
Share on twitter
Share on facebook

I have a special place in my heart for All Good Music Festival.

8 years ago, during the summer before my junior year of high school, a group of friends and I from my hometown headed to Masontown, WV for the 9th annual All Good Festival, and were treated to a music festival experience of a lifetime.

In some ways, that festival shaped my life.

That year, All Good exposed me to a lifestyle and community that I grew to love. Over the next 6-7 years, my life revolved around that community. With friends from home and school I followed my favorite bands around the country and bounced from festival to festival during the summers. All Good was a staple every year – I only missed one in the 8 years since.

All Good’s host company All Good Presents (formerly Walther Productions) gave me my first job in the music industry – a winter internship during my Sophomore year at University of Maryland. In their home office outside Frederick, MD, I met Tim, Junipa, Mook, Brett, and Blake – the team behind All Good and the numerous local shows between VA, MD, and DC.

With them, I had the chance to peak behind the curtain and learn about the industry I loved. From booking to marketing to production, I learned what went in to making the magic happen on stage. It was awesome.

After the internship, I continued working with All Good Presents as a street teamer for local shows around DC and Baltimore. It was a beautiful arrangement, the only way I could’ve afforded to go to all the amazing concerts All Good Presents was putting on every month.

It was from those experiences that I grew to love street teaming, and it was from that love that SimpleCrew was born.

So, in how I partied with my friends, then got my first job, and now in this very startup, All Good played a role in shaping my life.

Back in November when SimpleCrew launched, I started speaking with Jeff, All Good’s Marketing Director, about the app. After 3-4 months of back and forth, Jeff and the All Good team signed up, bringing again the recurring theme of All Good in my life. It’s a full circle of sorts.

It’s been a thrill watching them dominate the midwest with their street team using the app. To date they have over 500 photos posted from 50 team members across 9 different states, and they’re growing every day.

A picture is worth 1000 words though, so I’ll let this one do the talking. It’s amazing to see, and I couldn’t be more proud. Thanks, All Good! 🙂

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